IMA Change Management

Change is inevitable.

That doesn’t mean it’s easy.

At Peacock Hill powered by IMA Worldwide, we help organizations lead with confidence through complexity, transformation, and growth. Our structured, behavior-based approach blends business strategy with implementation science – supporting leaders, teams, and systems in achieving real, lasting change.

We bring the clarity, tools, and digital capability needed to move organizations from planning to adoption – and from resistance to results.

IMA Change Management

What We Believe

Change isn’t just a people issue - it’s a business imperative.

Success doesn’t come from managing change; it comes from implementing it.

Our work is grounded in over 30 years of research and real life practice in implementation science. Through Accelerating Implementation Methodology (AIM),  we deliver a repeatable, business-focused approach to transformation – one that focuses on outcomes over checklists and prioritizes behavior change over communication plans.

Whether you’re rolling out enterprise-wide change, scaling Agile, or shifting culture, we bring the structure, digital tools, and strategic guidance to align people and performance – at scale.

Our Trusted Partnerships & Certifications

We are proud to be a Scaled Agile Bronze Transformation Partner. We also partnered with BadgeCert, Comparative Agility, and are certified in Accelerating Implementation Methodology (AIM).

These partnerships position us to guide organizations through complex, cross-functional change – offering the tools, frameworks, and expertise needed to succeed in Agile, Hybrid, and environments alike.

Our People-Centered Approach to Change

People are at the heart of every successful transformation. 

Our work is guided by three core truths:

ONE

People resist what they don’t understand.

When the “why” isn’t clear, resistance shows up immediately.

TWO

People need to see themselves in the change.

Adoption happens when individuals understand their role in the bigger picture.

THREE

People need real support, not just communication.

Behavioral shifts require structure, reinforcement, and accountability.

Our training and consultation programs are built with these principles at their core, ensuring that your organization’s transformation is not just implemented, but embraced.

IMA Change Managemeent

Why Peacock Hill Powered by IMA Worldwide?

In 2024, Peacock Hill Consulting acquired Implementation Management Associates (IMA), to offer organizations a more powerful, scalable approach to change.

With decades of success delivering AIM, IMA brought deep expertise in implementation science and behavior-based change. Peacock Hill contributed advanced capability in enterprise transformation, Agile strategy, digital learning, and leadership development.

Together, we offer a modern, results-driven solution for organizations navigating complex change, delivered through a digital-first lens.

As Peacock Hill powered by IMA Worldwide, we help clients implement change at scale, build internal capability, and drive sustainable business outcomes – from the C-suite to the front line.

Frequently Asked Questions

What is the Accelerating Implementation Methodology (AIM), and how is it different from other change management approaches?

Let’s be honest – most change models sound great on paper but fall flat in practice. AIM cuts through that with a business-disciplined, no-nonsense approach focused on real outcomes. It doesn’t stop at installation; it drives full implementation, prioritizing sponsor accountability, behavior change, and measurable adoption. It’s not just templates and buzzwords – it’s strategy, tools, and results that actually stick.

Same bed, different dreams – that’s often the story with change. Whether it’s Agile, a merger, ERP, or culture shift, the people-side risks are remarkably similar. AIM gives you the structure to align leadership, build readiness, and reinforce change long after launch. It’s flexible enough to suit your context, but disciplined enough to make sure things actually get done. Because execution needs more than hope.

From resistance to results – Peacock Hill Consulting Powered by IMA Worldwide’s training goes beyond theory. Programs range from intro workshops to ChangePro sessions to full certification courses, all packed with practical tools you can actually use. They’re ideal for change leaders, HR, managers, and even frontline staff. If you’ve ever thought, “Why is this so hard?” – these are the sessions that help you fix it.

Absolutely. You can license AIM and get full access to everything – tools, templates, training materials, the lot. Customise it, brand it, make it yours. It’s a fast-track to building consistent change capability without starting from scratch. Why reinvent the wheel – or keep patching together inconsistent approaches that don’t deliver?

IMA flips the typical consulting model. The goal isn’t to make you dependent – it’s to build your capability. You get real experts who work with you, not around you, helping tackle strategy, resistance, sponsorship and more. It’s practical, efficient, and designed to leave you stronger – not stuck relying on outsiders forever.

A project that’s delivered but never adopted is still a failure, right? AIM avoids that trap by measuring what matters: time, budget, technical delivery, business outcomes, and – most importantly – human adoption. It’s all about real behaviour change and proving ROI with data execs actually care about. Because “on time and on budget” isn’t the full story.

Resistance is normal – but it doesn’t have to derail everything. AIM helps you get ahead of it by building readiness early and giving leaders the tools to engage (express, model and reinforce) their teams. It focuses communication on what an individual’s frame of reference is and “what’s in it for me?” and turns resistance into something you learn from, not something that sinks the project.

It’s easy to start – just reach out. Whether it’s a quick consultation, a training session, or bringing in a consultant for a live project, you can take the first step in a way that fits your goals. From there, scale up with licensing or support as you grow. You don’t have to figure it all out alone – and you don’t have to wing it either.

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