Align leadership before the change begins.
A focused 3 to 4 hour working session that fits inside a single leadership meeting block, and sends your senior leaders out owning the sponsor role the change requires.
A focused 3 to 4 hour working session.
For sponsors, senior leaders, and executive teams.
Focused on the sponsor's non-delegable role.
Delivered onsite or as a private virtual session.
For the people who hold the cascade
The Executive Briefing is built for the leaders accountable for whether a change lands.
Senior leaders
The leaders whose visible behavior sets whether the change is treated as real.
Sponsors
The people accountable for the change, who hold the six non-delegable leadership tasks.
Executive teams
The full team that must stay aligned on priorities, pace, and the future-state behaviors.
Change leaders
The people who need their sponsors aligned before a rollout locks the decisions in.
A working session, not a presentation
Three outputs the leadership team produces together in the room. The briefing puts the highest-leverage decisions, who sponsors what and how they will reinforce it, in front of the people who can make them.
Sponsor roles defined
Each leader leaves clear on the specific sponsor role they hold on this change, not a generic notion of support.
The cascade
The plan for how sponsorship moves through every layer, so executive commitment reaches the frontline.
The 6 non-delegable tasks
The leadership tasks only sponsors can perform, and the visible commitment each requires on this initiative.
Installation is not implementation
Deploying the change is not the same as people adopting it. Leadership decides which one you get.
Reinforcement outweighs communication
What leaders reward carries far more weight than what they announce. The briefing makes that explicit.
A private session for your team
Run for one organization's leadership team, scoped to your initiative, on a date you choose. It is not sold to individuals.
A session that ends with aligned sponsorship
Defined sponsor roles
Every leader leaves clear on the specific sponsor role they hold on this change, with the visible commitment it requires.
A cascade plan
The plan for how sponsorship moves through every layer of the organization, so commitment at the top reaches the frontline.
A reinforcement commitment
Agreement on the 6 non-delegable tasks and how leaders will reinforce the change, before the rollout locks the decisions in.
AIM Executive Briefing: key questions
Find the right starting point
Align your leadership before the change begins.
Talk to IMA Worldwide to book a private Executive Briefing for your leadership team, onsite or virtual.
Book a private session